Electronic Arts

A Decade with EA. It’s in the Partnership.

From The Sims to EA SPORTS FC, MSM.digital, Studio CO2, Renaissance, and Insight have powered EA’s European presence for over 10 years with high-impact PR, creator strategy, and always-on brand storytelling.

Renaissance

Insight

Studio CO2

MSM.digital

SUPER*

/ 1SP

Intro

OUR GOAL

Global support

1SP's House of Agencies have supported EA’s entire portfolio globally for over a decade, delivering game launch PR, corporate comms, e-commerce content, and influencer strategy tailored to franchises like The Sims and Need for Speed, plus huge AAA titles like EA Sports FC™ and Battlefield.

Our Scope

Game launch PR (10+ years)

Corporate communications & reputation management

Influencer strategy & activations

E-commerce content for Amazon brand stores

Social content production & community engagement

Event support & livestream execution

Results

WHAT WE ACHIEVED

A Long-Term Partner

Driving EA’s European Communications

MSM.digital, Studio CO2, Renaissance, and Insight have established themselves as EA’s long-term, cross-market partners, supporting its entire product portfolio with consistent, high-performing communications across Europe.

A decade of pan-European support across every major EA franchise

Hundreds of campaigns delivered across 15+ markets

Consistent YoY growth in PR reach and sentiment

Millions of organic impressions across community content